Case study · Doing Good Rewards

A rewards platform that turns everyday spending into real support for good causes.

Members earn through the things they already do; charities and nonprofits receive the benefit. At its core sits a card-linked web rewards portal that CNAB has built, run, and evolved for over a decade — now operating under the Doing Good Rewards brand.

Role
Web portal built & operated by CNABWider platform managed by CNAB
Category
SaaS rewards platformCard-linked rewards & donations
Platforms
Web · iOS · AndroidWeb portal + managed mobile layer
Status
Live, in productionActive development ongoing
doinggoodrewards.com
Doing Good Rewards homepage — Shop. Save. Give.

What it is

A rewards-and-donations platform serving charities and nonprofits — where member engagement becomes measurable support for good causes.

Doing Good Rewards is a full platform: native iOS and Android apps, an admin platform, and a donations engine, with a card-linked web rewards portal at its heart. Members link a card and earn through everyday spending and good deeds; the platform converts that activity into rewards and into support directed to charities and nonprofits.

The result is a simple loop with a serious purpose — ordinary participation on one side, real benefit to good causes on the other. CNAB built and operates the web rewards portal and the donations and admin layer behind it, and manages the wider platform, including the native mobile apps, in production.

Heritage · staying power

10+
years
In production · 2014 → today

Not a ship-and-leave build. The card-linked web rewards portal at the centre of Doing Good Rewards is a system CNAB has built, operated, and kept evolving for more than a decade.

2014

Built & launched as Connectivise

CNAB designed and built the card-linked web rewards portal from the ground up, and took it live as Connectivise — a rewards platform engineered to connect everyday spending to good causes.

2014 – 2025

Operated & evolved continuously

For roughly a decade CNAB ran the platform in production — maintaining it, extending the rewards and donations logic, and keeping it online and current as a live system, year after year.

2025

Consolidated under Doing Good Rewards

The portal and its lineage moved under the Doing Good Rewards brand, taking its place at the core of the wider rewards-and-donations platform alongside the native mobile apps.

Today

Still building, still running

CNAB continues active development on the web rewards portal and operates it in production — the same team that built it a decade ago is still shipping to it now.

Separate systems, working as one platform

Doing Good Rewards is several connected components. CNAB engineers the web, donations, and admin layer — and operates the whole as a single platform.

Built & operated by CNAB
Web rewards portalCore

The card-linked web rewards portal — originating as Connectivise. The decade-long heart of the platform, extending the rewards program to the web.

Donations engine

Routes member activity into support for charities and nonprofits — the logic that turns engagement into real benefit.

Admin platform

The operational backbone — managing members, causes, rewards, and the program behind the scenes.

Managed by CNAB · mobile layer
iOS app

The native iOS app — part of the platform CNAB manages and operates in production.

Android app

The native Android app — likewise part of the managed mobile layer of the platform.

Built & operated by CNABManaged by CNAB (mobile layer)

What this work demonstrates

The capabilities behind a platform built to last — and kept running for over ten years.

SaaS platform engineering

A multi-component web platform designed, built, and operated as a product — not bolted onto a template.

Card-linked rewards logic

The engine that ties a linked card and everyday activity to rewards — the core mechanic of the portal.

Donations processing

Converting member engagement into directed support for charities and nonprofits, reliably.

Admin tooling

Operational dashboards and controls to run members, causes, and the program day to day.

Long-term operation & maintenance

Ten-plus years of keeping a live production system online, current, and dependable.

Ongoing development

Still shipping — actively extending the platform under the Doing Good Rewards brand today.

SaaS platformCard-linked rewardsDonations engineAdmin platformWeb portalIntegrationsLong-term operationActive development
We build things to last — then we stay and keep them running.

A decade of operating the same platform — proof, not a promise.

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Email
[email protected]
Phone
0435 449 786
LinkedIn
/in/mrcnab
Based in
Ground Floor, 470 St Kilda Rd, Melbourne VIC 3004, Australia